Vispak general sponsor of "Begova čorba for Guinness"

Bosnian-Herzegovinian food industry Vispak Visoko will be the general sponsor of the event organized by the Association of Chefs in BiH, "Begova čorba for Guinness", writes the BH news agency Patria.

It will be the largest portion of begova čorba with the aim of breaking the Guinness record, and it will be held on April 17, 2015, as part of the Conference of European Chefs Associations and the Global Chefs Challenge, organized by the Association, and under the patronage of WACS (World Association of Chefs Societies).

The WACS conference in Sarajevo will consist of four activities: a regular conference, the Global Chef's Challenge competition, a supporting hospitality and tourism fair, and breaking the Guinness record for preparing 15,000 portions of traditional Begova čorba.

- Bosnian cuisine is a wonder, and Begova čorba is one of the most famous delicacies. Along with Zlatna džezva, Vispak's Begova čorba is a brand that adorns store shelves around the world in the largest retail chains. In addition, Vispak, with its largest džezva in the world, already has experience in establishing a Guinness record. These are just some of the reasons why we decided to participate in the entire project. The best promoters of the beauty of Bosnian cuisine's taste are the chefs. We hope that all of us together will, in this way, bring Bosnian cuisine closer to gourmets around the world as an interesting blend of East and West, continental and Mediterranean, traditional and modern, unique to Bosnians and Herzegovinians. Anyone who has tried something from the dishes of these regions has been struck by the simplicity and uniqueness of the taste. Furthermore, confirmation that our cuisine leaves no one indifferent is the successful placement of our brands from Vispak's "Bosnian Cuisine" program in the region, but also much further - state Vispak.

In addition to Vispak's Begova čorba, which is the general sponsor of establishing the Guinness record, there are also brands such as Tajna spices and food additives, as well as Oaza and AS GROUP.