First quantities of Maza sold out, exceeding all expectations

SARAJEVO, (Patria) - The first quantities of the new Bosnian-Herzegovinian hazelnut spread MAZA have been sold out from the shelves of hypermarkets and stores, exceeding all expectations, according to a press release from the company AC Food. MAZA was launched on the market of Bosnia and Herzegovina at the end of December last year in packages with 20 and 30 percent hazelnuts, as well as in a crunchy version with cereal balls for crispy pancakes.

- In the first 25 days of January, one jar of MAZA hazelnut spread was sold every minute. Of the top 3 varieties, the MAZA hazelnut spread with 30% hazelnuts attracted the most attention, being the only such product on the domestic market. It is worth noting that in January of this year, it was the best-selling spread among several major buyers in BiH. This is a product that has achieved enormous sales growth in a short time, which we can all be proud of - emphasizes Ševal Delić, director of AC Food company.

- MAZA has become a hit among Bosnians and Herzegovinians. Thanks primarily to social networks, the enthusiasm for the new flavors spread rapidly, so the demand for MAZA exceeded expectations. In addition, a new surprise is being prepared, which we are convinced will cause new positive reactions - says Delić.

MAZA is a premium product whose ingredients are of top quality with a high percentage of hazelnuts and without palm oil. MAZA is a domestic hazelnut spread that, unlike other products in the same class, contains 30 percent less sugar. A team of domestic and international experts and technologists worked on its development.