City Center: Poljine Luxury on the Ruins of Sarajevo

After the Al-Shiddi company laid the foundation stone for the construction of 214 residences in Poljine, calling it Sarajevo's Beverly Hills, they launched an aggressive advertising campaign, writes the BH news agency Patria.

Giant posters placed on the streets of Sarajevo with the motto "dreams.home.nature" are probably meant to arouse interest and desire for a residence.

And while most of the citizens of Bosnia and Herzegovina are barely making ends meet, and many are already below the minimum of normal life, Al Shiddi offers a spectacular view from Poljine.

However, it is interesting that their poster can be seen in front of one of the ruins in the city center, so a new motto could be "dreams and reality".