Double innovation from Sprind: First corn phyllo dough and QR code with recipes

SARAJEVO, (Patria) - Sarajevo food industry Sprind has launched a new 450g corn phyllo dough onto the market. This is a kind of innovation and the first product of its kind on the market in Bosnia and Herzegovina. In addition to the new product, Sprind has also created new packaging with a QR code through which this company has decided to pass on the best recipes from the rich tradition of Bosnian cuisine to younger generations, it was announced from Sprind.

“Sprind phyllo dough is our most famous brand with the longest tradition on the market of Bosnia and Herzegovina, so we are very proud that our phyllo dough is an integral part of housewives' recipes that are passed down from generation to generation. Precisely for this reason, with this innovation with corn phyllo dough, we have brought together the tastes of older and younger fans of Bosnian pie. We are continuously working on new products to offer our consumers only the best. Thus, the new product was created – corn phyllo dough. Also, we must emphasize that Sprind's corn phyllo dough is the result of teamwork of all employees,” Sprind emphasizes.

Preparing pies is an important part of the tradition of Bosnian cuisine, and the first and only corn phyllo dough on the market in Bosnia and Herzegovina, as well as the first phyllo dough with an innovation on the packaging in the form of a QR code, is Sprind's contribution to preserving tradition with the intention of passing on the best recipes to younger generations.

“After scanning the code, everyone who takes our new corn phyllo dough can expect a recipe for preparing sirnica (cheese pie). Recipes will be added daily. Our goal is to establish interactive communication with consumers, i.e., to send us their recipes with corn phyllo dough, and we will reward the best ones. It is possible that one of them will be our next joint innovation, because we create new products for consumers, and we work on development together with them,” the company Sprind stated in a press release.

The corn phyllo dough product was launched on the market in July of this year. It is available in all major retail chains – such as Bingo, Hoše market, Penny market, Robot, Ekor komerc, etc.

For more information about the new product and how to use the QR code, as well as how to send recipes, visit the Facebook page of the company Sprind d.d.: https://www.facebook.com/sprind.dd/ as well as the website www.sprind.ba