Mbappe's number 10 brings huge wealth to Adidas and Real Madrid, surpassing even Ronaldo

(Patria) - Kylian Mbappe's jersey number change at Real Madrid allowed him to sell an impressive number of jerseys, thereby breaking the record of the "Kings" legend and world football, Cristiano Ronaldo.

Mbappe did not change his jersey at Real Madrid for purely sporting reasons. By swapping number 9 for the iconic number 10, the French international hit the bullseye.

According to a study by Euromericas Sport Marketing, published by Sport, the white Madrid jersey with the number "10" sold 345,000 units in the first 48 hours after going on sale. A historic figure that surpasses previous records, including Mbappe's own with number 9, and even those of Cristiano Ronaldo during his time at Real Madrid, reports Sports Illustrated.

This phenomenal success confirms Mbappe's international aura and the symbolic power of the number 10, which has long been associated with the greatest football legends. For Adidas, Real Madrid's equipment supplier, it represents a commercial boost. For the club, it is also a great validation of their investment. For the player, it further solidifies his status as a global icon while attracting new sponsors.

Behind this simple lineup change lies a perfectly orchestrated strategy. The Frenchman doesn't just shine with the ball: he reigns both on the field and in stores around the planet.

How much was earned from the sale of the jersey with the number "10"?

According to official data, Real Madrid jerseys are sold at a price of 100 euros for the standard version and 150 euros for the professional version.

If we consider the data from Euromericas Sport Marketing, it is estimated that between 34.5 and 51.7 million euros were earned from the sale of Mbappe's jerseys in the first 48 hours.